West London Futsal Club were founded in 2009 and play in the National Futsal Super League! Futsal is an indoor, five-a-side version of football that is growing in popularity and stature. The club was originally conceived in 2006 when, in delivering Futsal to schools in London, they realised the passion and appetite for the game and decided to do something about it. With a number of players that have graduated through the youth ranks into the senior side, they are looking for ways to manage their sponsorship ahead of the Premier Division South 2 league season. We were recently joined on a webinar by Doug from the club, who spoke about their experience of SNAP…
Changing the traditional approach to sponsorship
Whilst WLFC have tried getting sponsorship previously, SNAP is the first platform they have used to get their opportunities out in front of sponsors. Crediting the support from the team at SNAP, Douglas spoke of how they had changed their approach to be more enticing to sponsors, as well as using the social media sharing tool to get their sponsorship opportunities targeted at businesses in a way they hadn’t thought to before.
Previously, the club had used the traditional method of printing up a sponsorship brochure to deliver to businesses in West London in order to entice sponsors, but now have an online profile to refer to! Douglas believes this will be a huge help with attracting potential sponsors, allowing them to view their whole range of available opportunities, as well as seeing the other sponsors that the club have on board, increasing the clubs brand as being a commercially viable organisation for a sponsor to partner with!
Would your club benefit from SNAP?
Like Doug’s experience, does your club still produce a sponsorship brochure to deliver to local businesses? How do you thank the sponsors that you already have? Book a chat with one of our team today to explore how SNAP can help your club with features such as our Social Media Scheduling Tool that allows you to schedule posts to thank existing partners as soon as you get your fixture list!
You can listen to what Douglas had to say below:
