Junior Darts Corporation (JDC)

Hello and welcome to the official SNAP Sponsorship profile of the Junior Darts Corporation.

We are delighted to announce that we’ve now partnered with SNAP Sponsorship and we’re looking for sponsors who are excited about affiliating themselves with leaders in junior darts development worldwide. We offer parents, mentors and juniors a fun start in darts for players of all levels from the ages of 8 to 18. The JDC is built on good sportsmanship, having fun and playing in a non-pressured environment.

We strive to craft a partnership with our sponsors that meets their specific objectives, whether that be community gifting, social responsibility (CSR), direct sales or brand building.

Whatever your motivation, find out more below. Thank you for visiting our profile.
 

Why Sponsor Us?

Increased brand awareness, raising the profile of your business in our community

In order to continually improve our facilities for the local community and drive the JDC forward, we’re keen to build relationships with new and exciting businesses who wish to align themselves with our ethos and help make a positive impact in the local community. We would like to work alongside you to explore opportunities and mutual benefits.

Sponsoring us will raise the profile of your business and benefit you in the following ways: 

• Advertising to hundreds at our Coventry hub, young darts players and their families. 
• Exposure to thousands in the local area and across our worldwide network.
• Publicity in local papers and on local radio.
• Mentions in our newsletters and on our promotional materials.
• Increased brand awareness on our website and across our social media channels.
• You’ll be helping to develop professional darts players of the future.
• Satisfaction from giving back to and supporting the local community.

All revenue raised will be used to improve facilities and opportunities for our players and spectators who are passionate about darts.

Engage with our many members and capitalise on our loyal social media following

The Junior Darts Corporation is in the heart of the community with links to a sizeable audience base. We’re one of the largest darts organisations in the world and the only darts movement that caters solely for Under-18s. In addition to our large player membership and extensive darts supporter network, we’re also active on social media and use Facebook, Instagram and YouTube to promote the JDC and our national competitions, events and sponsors.

We’re an extremely sociable club who pride themselves on being warm, friendly and community-orientated. We regularly host large events and competitions throughout the year and we’d be happy to host a sponsored networking event if desired.

The JDC has an array of sponsorship opportunities which can be tailored to meet your objectives. Through sponsorship, we will promote your company in a wide variety of ways enriching the profile of your business in our community. 

One of the UK’s most popular sports with a loyal following and varied demographic

What was once just a pub game, darts is now one of the most popular sports in the UK having grown significantly during the pandemic and now generating an average of 84,000 searches online per month in the UK alone. Furthermore, in 2021, the World Darts Championship final had a peak of 1.25 million live viewers in the UK.

Barry Hearn—a notable English sporting events promoter—once referred to darts as a beautiful mixture between a world-class sport and a party. Two very special ingredients that appeal to a lot of people and for a seemingly simple sport, darts has a lot more to offer than meets the eye. It is all about the aim, the consistency, the unknown. The quick numbers, quick throws and the unique position of playing on your own. There is something about darts that just keeps you on the edge of your seat as there are no big pauses or boring moments, each minute something is happening.

We also have a wonderful demographic through our mixture of committed players and loyal supporters who come from a range of different backgrounds. We cater for children, but also have an extensive adult audience including volunteers, coaches, parents and supporters.

Darts really does offer something for everyone and by aligning your brand with an organisation at the heart of the community, you have an opportunity to build strong relationships with potential customers and be associated with the positive emotions and shared experiences associated with the JDC, enhancing your brand loyalty and recognition.

The JDC Today

The Junior Darts Corporation is the only bespoke junior movement in the world that caters exclusively for players under the age of 18. Our sole being is to further the opportunities for children to excel in our sport or simply to enjoy the game with friends and family.

The aspiration is to put darts into the hands of as many children as possible and from that, nurture and develop opportunities for those that wish to continue, in whichever way they wish.

We have over 50 academies worldwide, all are extremely community-focused and are local heroes in their own environment, whilst being partnered with the JDC to provide multiple opportunities to develop. This is for children of course, but we do also educate volunteers and parents too, as well as providing a comprehensive accreditation scheme and a coaching qualification package.

We have an expansive range of sponsorship opportunities which may include our academies, competitions, tours, international events, a membership scheme, a bespoke playing environment for girls, a coaching certificate and so much more. Obviously, as we are an under-18 movement, the sponsorships need to be appropriate.

Our History

The Junior Darts Corporation was founded by Steve Brown, a former professional darts player within the PDC who was looking for a different environment for his son to learn the game – away from the traditional pub where most find the sport.

He created an academy in Bristol in 2010 and then due to popularity opened another and another. In 2015 the then called " Steve Brown Darts Academies" re-branded to take hold of the international interest and industry backing to become the Junior Darts Corporation.

As we have grown, we have increased our opportunities, aspirations and offerings to children to give them goals to aspire to and a safe environment to play and enjoy the game of darts.

Aspirations

With membership numbers increasing and interest in darts rising, we plan to continue to develop the infrastructure at the JDC and grow our offerings and opportunities for local children.

Naturally, we want to support our sponsors and build them in to the JDC on a strategic level — allowing all of our partners to benefit from our ever-improving facilities, expanding audience and our community involvement.